Showing posts with label syndicate a radio show. Show all posts
Showing posts with label syndicate a radio show. Show all posts

Friday, September 16, 2011

Radio Syndication : How to Create, Produce, and Distribute Your Own Show Review

Radio Syndication : How to Create, Produce, and Distribute Your Own Show
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This book can give you the basic ideas behind how to syndicate a radio show. It is written in a upbeat, "anyone can get a show syndicated" tone that is quite unwarranted once you do a little more research. Some things that the author should have mentioned: 1) Yes, there is a need for syndicated programming, but there is a ton of competition out there, from some very well financed companies. Even the small radio stations he advises on starting with get tapes from these big companies 2) What kind of stations would be interested in the show idea you have. He makes it sound as if, by picking a topic you are passionate about, you stand a great chance of getting on the air. It may help, but if your passion is say, woodworking, (the choice he uses in your book) best of luck finding a station that is interested. I do believe that a small operation, with a good idea and good production can make a run at radio syndication against the big boys. Just realize that it is nowhere near as easy as this book makes it sound. Do a LOT of research before you commit to buying equipment and putting out a show

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The only book of its kind. 10 easy steps: How to Create,Produce, Distribute, and Market Your Very Own Radio Show! Nationalradio syndication for non-radio professionals, as well as theprofessional broadcaster.

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